Evaluation Question 4

4.) How did you use new media technologies in the construction and research, planning and evaluation stages?

I used many new media technologies in order to construct research and plan my evaluation stages. Firstly I took many digital photographs whilst filming and after the music video was completed through print screens and “grab” using the apple computers. This helped me in my evaluation stages because I was able to analyze more and it was easier for me to explain through pictures what I was talking about. For example I made these pictures on paint in order to show you how ourmusic video was inspired by the Saturdays, Pussycat Dolls and Girls Aloud. This comes under ‘research and planning’ for my evaluation stages as we used the internet as part of media technologies.

Also, I did a lot of networking. By this I mean I had to research a lot before I could actually be allowed to film in Madame Tussauds. I had to email the manager to find out if we will be able to film, so emailing was another way I used new technologies in order to help me with my evaluation stages. This is the email I sent and the reply I got back and this comes under ‘planning’ our evaluation stages.

Furthermore, Photoshop was used as well as digital photography cameras in order to make our magazine advert and digipack. Photoshop was really hard to use at first but after getting use to it and adding in special effects and designs it was easier to create the glamorous style of our magazine advert and digipack. For example the love hearts on this picture and making it go round the girl’s leg, plus adding in her 4 Flava name as mentioned at the beginning of the video had to all be done through Photoshop which is a new media technology in order to make pictures clearer and look more professional.

Overall, I had to use a lot of media technologies in order to help me with my evaluation. As mentioned before, we had to communicate through emailing in order to obtain permission to film in Madame Tussauds and to also be allowed to make a music video by emailing 4 Flava to ask them for permission to use their song. We also used Photoshop and digital cameras in order to be able to evaluate our video and make our digipack and magazine advert.

Furthermore, the internet was used in order to gain information so we could do our planning and researching on other girl bands as well as the ones whose song we are using. Handing out questionnaires/surveys making videos and interviewing candidates was also a part of our research area in order to help us in our evaluation stage. Facebook was also used in order for people to check out the survey. This helped promote our survey so we could get positive and negative feedback on our music video.

In conclusion using the main media technology was HD iMovie Maker because without that we wouldn’t of been able to make our main piece which is our music video and we used a lot special effects and edits in order to make our music video actually look like a real music video and overall this whole experience was a lot of fun for myself.