Evaluation Question 2

2.) How effective is the combination of your main product and ancillary texts (DVD Digipak, Magazine Advert)?

I feel the combination of our main product and ancillary text i.e. DVD Digipack and Magazine cover are very effective. I say this because our music video matches our magazine advert and DVD pack. Just the way our music video is colorful, glamorous and has a lot of posing, we tried to do a similar pattern with our advert and DVD pack. If you look at our ancillary text you will notice how we carefully thought about what pictures to use and the colors in order for it to match. We also used Photoshop which helped us design it to a professional standard and after sending out the questionnaire 10 out of 10 people said they thought the Magazine Advert matched the music video. This shows that we were able to stick to the whole glamorous and colorful theme through pictures as well as our video.

This is the process of making our DVD digipack.

And this is the first Magazine Advert we did. I stuck it in a magazine to see if it can actually look like a real one and asked people what they thought. After getting their feedback I knew there was more we could do so we changed the layout and pictures to make it look even more realistic.

This is our finished Magazine advert.

This is our finished DVD digipack with all the inside pictures as well.